Post the inception, the pressing requirement of a jersey was taken into consideration. During that phase, attractive jerseys were landed by ships from England, which then cost around Rs. 20 to 25 per set. Suresh Chowdhury and Arobindo Ghosh walked in Esplanade to search for a jersey for the team but nothing seemed to please them. After an extensive hunt, they finally entered a departmental store, titled as Whiteaway LandLaw, where a Red and Gold shaded jersey grabbed their attention. They were taken aback by the bright and attractive colour combination of the jersey to an extent that Suresh Chowdhury went on finalizing that jersey for East Bengal at that very moment against an amount 4 times (Rs. 80) higher than compared to others.